5 Reasons Your Social Media Engagement Is Declining

5 Reasons Your Social Media Engagement Is Declining

Social media is one of the most virile tools for creating awareness in today’s digital world. You don’t even need to break the bank to run a social media campaign. These free mode of communication is therefore available for everyone to use. Due to this many users, waste the opportunity to take advantage of it. You will observe that despite their aggressive social media presence, they are getting little or no traction, Jumia Travel, roll out five reasons why your social media engagement is low.

You don’t post regularly

If your frequency of posting drops, there will definitely be corresponding decline in your engagement. Your followers or friends wouldn’t wait for you if you disappear for days. If you want to halt the decline, increase the number of times you post each day.

You are posting at the wrong times

Given that time difference usually comes to play when you come to posting, you should know the time difference where your immediate audience are present is the most important. In Nigeria, you shouldn’t share tweets at 2 am because you want to make your account function 24 hours.

You are not memorable

The most important way for you be socially memorable is for you to be different. Don’t share your ideas like others. Stand out and soon you notice a steady rise in traction.

You expect people to come to you

You cannot get engagements by only sharing great content. You have to reach out to other users and influencers by following them. Don’t wait for users to follow, you will not get the desired traction you want.

You are ignoring visual content

Visual content is one of the most powerful to drive engagement. Tweets with images are more likely to be retweeted and liked than the one without any visuals. So, use images from time to time.

Instagram Launches Redesigned App and icon

 

At long last, Instagram's old-school icon is going away in favor of something more modern — a lot more modern. Instagram announced today that it's introducing a colorful new icon for its main app, as well as matching icons for apps like Layout and Hyperlapse.

Instagram's app is also receiving a redesign. It's adopting the simplified black-and-white look that we got an early showing of the other week. Instagram says the new look starts rolling out today.

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Pope Francis Joins Instagram: “pray for me” - Pontiff Says

The Catholic pontiff who joined Instagram a few hours ago already has over 373,000 followers. He made a post where he asked people to pray for him in different languages.

Despite once claiming to be a technological dinosaur, Pope Francis has expanded his social media presence by joining Instagram, launching the new account with a picture of himself knelt in worship alongside the caption “pray for me”.

Using the moniker Franciscus, the pope has joined the photo-sharing app to mark the third anniversary of his inauguration as the leader of the world’s 1.2 billion Catholics. He is already a well-established social media user, tweeting regularly under the handle @Pontifex to more than 27 million followers across several accounts in different languages.